Dr. Erika Rasure is an accomplished former financial advisor and university professor turned financial therapist and transformational coach. As an educator and researcher, she is internationally-recognized as one of the most influential female personal finance, cryptocurrency, and blockchain experts in the world. Her rare perspective and expertise is highly sought after and celebrated by future of finance advocates worldwide. For over 14 years, she’s offered financial therapy, coaching, planning solutions, educational programming, CX research, and training services to individuals, financial advisors, executive-level management and stakeholders of organizations looking to improve their financial wellness. She is the founder of Crypto Goddess, a private, members-only community created to educate, inspire, nurture and connect women who are intrigued by the cryptoverse and want to learn what it is going to take to master their personal finances, careers, and relationships now—and in the future. Dr. Rasure is a member of the Financial Review Boards for Investopedia, The Balance, and VeryWell Family, and is a contributor for Barron’s.

Kristy L. Archuleta, Ph.D., LMFT, CFT-I™ is a Professor in the Financial Planning program at the University of Georgia. Prior to joining the UGA faculty, she was an Associate Professor and Director of the Personal Financial Planning program at Kansas State University. She is a co-founder of the Financial Therapy Association, the Journal of Financial Therapy, the nation’s first academic program in financial therapy, the Financial Behavior Keynote Group, and Women Managing the Farm. Dr. Archuleta has garnered national and international attention as a speaker and author who has published numerous scholarly articles and co-edited two books on topics related to financial planning, financial therapy, financial counseling, and mental health. She currently serves on the Board of Directors for the National Association of Personal Financial Advisors, NAFPA’s Consumer Education Foundation, the European Financial Psychology Institute, the Financial Therapy Clinical Institute, and two editorial review boards. She is commonly featured in podcasts and major news media outlets, such as the New York Times, Investment News, and CNBC, to name a few, and has won awards for her cutting-edge research. Dr. Archuleta is also a recipient of the Kansas State University College of Human Ecology Myers-Alford Outstanding Teaching Award and the Oklahoma State University College of Human Sciences Distinguished Alumna Award.

Dr. Megan McCoy, Ph.D., LMFT, AFC®, CFT-I™ is an Assistant Professor at Kansas State University’s personal financial planning program. She teaches courses at the undergraduate, master’s, and doctoral levels focused on financial well-being, financial therapy, and couple dynamics regarding financial therapy. Dr. McCoy holds a B.A. in Psychology from The University of North Carolina and an M.A. in Marriage and Family Therapy from Drexel University. Dr. McCoy also attended the University of Georgia, where she earned a Ph.D. in Human Development and Family Science with an emphasis on Marriage and Family Therapy. She is a licensed Marriage and Family Therapist, an Accredited Financial Counselor®, and a Certified Financial Therapist-I™. She is the Associate Editor of Financial Planning Review. She was the past associate editor for the Journal of Financial therapy, and a guest editor on a special issue on finances for Contemporary Family Therapy. Her research interests focus on financial therapy, financial well-being, and financial communication, as well as diversity, equity, and inclusion issues. She has published over forty articles in top-tier mental health, family science, financial counseling, and financial planning journals. This year her research has won her research awards through the National Council of Family Relations and Financial Therapy Association. Dr. McCoy has been awarded grants from the Financial Planning Association, the National Endowment for Financial Education, and FP Canada to continue research in this area. Dr. McCoy has been featured as a financial well-being expert on the Today Show, New York Times, NPR, BBC, the Wall Street Journal, and many other media outlets.

Dr. Sonya Lutter is a CERTIFIED FINANCIAL PLANNER™ professional and licensed marriage and family therapist. She serves as the inaugural Director of Financial Health and Wellness with Texas Tech University’s School of Financial Planning where she leads curriculum and continuing education opportunities in the areas of financial psychology, financial therapy, and financial behavior. Dr. Lutter’s work at the financial counseling centers at Texas Tech University and Kansas State University have guided her effectiveness of financial counseling research agenda, which culminates with a co-edited book with Dr. Dorothy Durband titled, Student Financial Literacy: Campus-Based Program Development. Dr. Lutter is also the owner of ENLITE where she helps bridge the gap between mental health and financial planning. Her work is regularly featured in major news outlets such as the New York Times and the Wall Street Journal. Dr. Lutter draws upon decades of experience in academia to apply theory to practice. Her developmental work in financial therapy is summarized in Financial Therapy: Theory, Research, and Practice with co-editors Drs. Brad Klontz and Kristy Archuleta and she is the author of A Couples Guide to Love & Money: 15 Exercises to Strengthen Your Relationship.

Dr. Emily Koochel is an experienced financial professional, academic, and researcher. She currently serves as a leader for eMoney Advisor’s Financial Wellness research and Financial Education initiatives in her role as the Senior Financial Planning Education Consultant. Prior to her career in FinTech she served as an Assistant Professor teaching courses in personal financial planning and working in the financial planning field. She serves as a subject matter expert in the field, reviewing and authoring peer-reviewed journal articles, book chapters, and contributing to public scholarship. Most notably, she has been recognized for her research on financial transparency, awarded 2020 Outstanding Research Journal Article of the Year by AFCPE, published in the Journal of Financial Counseling and Planning, and she served as a co-author for CFP Board’s book, The Psychology of Financial Planning. She holds the Certified Financial Therapist – I designation, is an Accredited Financial Counselor, and a Behavioral Financial Advisor.

Dr. Megan Ford is a financial therapist and consultant who is passionate about helping individuals and couples find more balance in their relationship with money. She believes whole-heartedly that money is about so much more than the numbers and embraces a shame-free perspective on financial behavior. Through her own journey as a self-proclaimed money avoider and mathphobe, Megan is especially attuned to the complexities surrounding our relationship with money and experiences of money stress, shame, and detachment. Having earned a Ph.D. in financial planning and a Master’s degree in marriage and family therapy, Megan has an interdisciplinary education and research background. She is a former President of the Financial Therapy Association (FTA), has co-authored a textbook, The Fundamentals of Writing a Financial Plan, and has published her own evidence-based financial therapy model, the Ford Financial Empowerment Model (FFEM).